Mac Book Pro 2023, the Apple revolution is here.

MacBook Pro with M3 chip, unbridled power and a new twist to affirm its status as the ultimate choice for portable professionals. Apple has unveiled the next iteration of its notebooks aimed at professionals, featuring the robust M3, M3 Pro and M3 Max chips. The new 14-inch and 16-inch MacBook Pro make their debut just 10 months after the previous models equipped with the M2 Pro and M2 Max chips, promising a notable increase in terms of performance, power and battery life.

New space black color on the Mac Book Pro 2023.

And if that wasn't enough, Apple has also added a new shade to the MacBook Pros with M3 chip, the eye-catching "Space Black". Below, we break down all the technical specifications of this new generation of MacBook Pro's. The new MacBook Pro' s feature chips with up to 40% higher performance than the previous generation. The external design of the MacBook Pro remains intact, but the inside has undergone a significant upgrade, not only in terms of the new M3 chips, but also in terms of increased RAM capacity. MacBook Pros with M3 chip can be configured with up to 128 GB of unified memory and up to 8 TB of storage.

11 times faster than previous models.

According to the brand, these new MacBook Pros are 11 times faster than previous MacBook Pro models with more advanced Intel processors. In addition, they also represent a big leap compared to previous generations of MacBook Pro with Apple Silicon processors: models with M3 are 40% faster than models with M2 chip and 60% faster than MacBook Pro with M1.

The new Mac revolution comes with the M3 Pro processor.

Regarding the models with the M3 Pro processor, Apple guarantees that their image processing capacity is 20% faster than laptops with M2 Pro and 40% faster than models with M1 Pro chips. During the presentation, Apple highlighted the capabilities of the new MacBook Pros with M3 chips for professional applications, including video editing at a professional and even cinematographic level, as well as the use of advanced applications in medicine and web development, among others. According to the company, all MacBook Pros with M3 offer more than enough power for a wide range of professional tasks.

Finally, beyond the power of their processors and the generous memory and storage capacity they can achieve, some extremely interesting aspects of the new MacBook Pro include a battery life of up to 22 hours, support for between 1 and 4 external displays and a 3.5 mm port with high-impedance headphone capability, afeature that Apple has maintained for years and that remains relevant for audio professionals.
Naturally, this new generation of MacBook Pro launches with the macOS Sonoma operating system.

Pricing and availability of the new MacBook Pro with M3 chip.

MacBook Pros with M3 processors are now available for pre-order on Apple's website, while M3 and M3 Pro models will be available starting November 7. M3 Max models will be available in mid-November.